Mastercard BRIT Awards Picture Quiz 2015

Picture quiz

I was extremely excited to be asked by PR agency Kaper to create a cryptic picture quiz on behalf of Mastercard, to show their support of the “Best British Album” award at the BRITs in February 2015. I was subsequently asked to produce the picture quiz for the 2016 awards, too.

The image depicts 35 British albums from past and present (including the five nominees for the award itself), for people to guess in the build up to the ceremony. Initially, the concept was to show the view from a stage at an outdoor concert, with clues both on the stage and in the crowd. This proved to be an unsuitable setting for the clues, as most of the space was in the crowd, and did not provide any way for the clues to blend into the background.

Some of the albums were not as well-known as others, but I was pleasantly surprised at the success people were having when the picture was published on the Huffington Post website. Mastercard’s own Twitter account was going crazy with people guessing the answers and berating each other for their less successful guesses.

Here you can see the stages that the image went through during the design process, and how the clues evolved (or in some cases, disappeared).

Final Mastercard Brit Awards 2015 cryptic picture quiz

Placement and Photoshop work on final clues

Close to completion

Still working out how to convey some clues

Completing Photoshop work on initial clues, placing others

First stage, placing draft clues

Other picture quiz projects.

John Grisham Novels Picture Quiz

Quiz containing clues to the titles of each of John Grisham's novels, on behalf of BeeLiked and Penguin Random House.

Mastercard BRIT Awards Picture Quiz 2016

I returned to produce a second cryptic picture quiz on behalf of Mastercard, in support of the 2016 BRIT Awards.

90’s Pop Songs Picture Quiz

My second cryptic picture quiz, this time containing 40 clues to the titles of 1990s pop songs.

Christmas Songs Picture Quiz

Cryptic picture quiz containing clues to 28 Christmas songs.

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